Why United is Uncompetitive, and Their Only Hope is Ignorant Customers Who Don’t Know Their Choices

Source: Gary Leff - View from the Wing

I was looking at the 3:35pm United Express (GoJet) flight. The $53 fare was for Basic Economy. Customers don’t get preassigned seats, can’t make changes (of course change fees are normally $200, so it’s effectively full forfeiture anyway).

By having Basic Economy passengers board last the airline is able to segregate them and easily ban them from bringing full-sized carry on bags onto the plane.

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Why United is Uncompetitive, and Their Only Hope is Ignorant Customers Who Don’t Know Their Choices

Source: Gary Leff - View from the Wing

I was looking at the 3:35pm United Express (GoJet) flight. The $53 fare was for Basic Economy. Customers don’t get preassigned seats, can’t make changes (of course change fees are normally $200, so it’s effectively full forfeiture anyway).

By having Basic Economy passengers board last the airline is able to segregate them and easily ban them from bringing full-sized carry on bags onto the plane.

Continue reading Why United is Uncompetitive, and Their Only Hope is Ignorant Customers Who Don’t Know Their Choices

Read full article >>

Leave a Reply

Your email address will not be published. Required fields are marked *