The Card You Want to Have Which Offers to Most Targeted Bonuses

Source: Gary Leff - View from the Wing

Earlier today I shared an insider’s view of why card companies offer spending bonuses and waive foreign transaction fees.

  • If they can get you to use their card more with a bonus, they’ll get you in the habit of continuing to use the card… even when there’s no bonus.
  • They fear that if you put away your card that has foreign transaction fees when you travel abroad, that you’ll keep it in your wallet when you return, too.

So it’s not surprising to see the US Airways Premier World MasterCard offering targeted spending bonuses and in some cases also offering ...

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